Leadership
Ivan Schwartz
Founder & CEOIvan has over 20 years’ experience in direct marketing and loyalty programmes across a wide variety of sectors. Ivan brings his extensive relationship marketing and general management experience to the business.
James Trocme
COOA seasoned professional with global cross-cultural and industry experience in product management, product engineering and development, FinTech, banking automation, payments technologies, software, services, security, fraud risk management. He brings decades of experience in competitive and market intelligence for business development.
Justine Cruz
Operations & Customer Service ManagerJustine is a versatile Project Manager with a solid background in marketing, sales, and operations, known for successfully leading cross-functional teams through creative and technical projects. She brings strong communication skills, adaptability, and a collaborative spirit to the business.
Carl Preller
AdvisorCarl is currently Managing Partner for Level-Up North America, a boutique Commerce Strategy Consulting agency working globally with multiple leading clients such as PepsiCo, L’Oreal, Haleon and Coffee Bean & Tea Leaf. He is a global Commercial and Strategy leader with a strong track record of driving business growth, innovation, and organisational transformation across North America, Europe, Asia and Africa.
Erwin Catindig
VP Special ProjectsErwin is a seasoned business leader in driving growth and innovation through technology. He has a proven track record of elevating products and services, improving customer experience, and optimising global operations, with a focus on driving revenue growth and reducing costs. Erwin has managed financial service organisations delivering operational efficiencies and double-digit increases in efficiency.
Leslie Poole
VP Credit UnionsSenior (C) Level Executive with extensive experience in, and passion for, developing companies, products, people, and winning teams. 26 years experience with emergent technology and financial service companies, selling into Fortune 500’s, Credit Unions, B2B’s, and SMB’s. Success in leading startup companies, building and managing national partnerships.
Anita Robinson
Social Enterprise Steering Committee ChairAn international Business Consultant specialising in retail banking optimisation, driving profitability and enhanced customer experience. With leadership roles at NCR Corporation and expertise in ATM strategy, branch transformation, and technology development, she has guided over 300 consulting engagements. Beyond her professional achievements, she is an active community advocate, mentor, fundraiser, and published author.
Marshall Campbell
Chief Marketing OfficerA seasoned marketing leader with 18 years of experience across brand strategy, storytelling, digital innovation and business growth. With a passion for purposeful creativity and commercial effectiveness, Marshall brings a sharp strategic mind and proven leadership to every project.
Geoff Hirsh
DirectorGeoff is a Management Consultant and M&A Advisor. Defining strategy and solving growth-limiting problems. Co-founder of BGC Potenza and BGC Consulting. Passionate about helping businesses achieve sustainable success.